Vodyssey jumps from a $20 book to a $9,800 flagship with nothing in between.
Best-in-class competitors operate a 6-tier ladder. Vodyssey has two rungs — with a $9,780 chasm in between.
Free Training Video
Limited, lead-gen only
Book: "What The Hell Is A Lifestyle Asset?"
International bestseller
MISSING — No entry course
Gap in the funnel
MISSING — No mid-tier program
Gap in the funnel
MISSING — No recurring membership
No MRR whatsoever
Flagship Coaching Program
Struggling to convert
Free Training + YouTube Channel
Expand free content for top-of-funnel
Book (existing)
Retain as awareness driver
Lifestyle Asset Deal Analyzer (SaaS)
Standalone software tool
STR Accelerator Course
Self-paced, modular curriculum
Inner Circle Mastermind
Recurring membership community
Flagship Coaching (repositioned)
Now has a warm funnel feeding it
Build the funnel. Low-ticket products to capture leads & build trust.
Proprietary web tool — input a property address, get projected ADR, occupancy, annual revenue, and cash-on-cash return. Uses AirDNA / Rabbu data under the hood. Simpler and more opinionated than raw data tools.
Price
$29/mo or $197
Model
SaaS / Lead Gen
Build Effort
Low
Funnel Impact
High
Modular video course covering market selection, property analysis, financing, setup, and launch. Priced to undercut BNB Formula ($1,997) and 10XBNB ($7,000). Primary mid-funnel step before the $9,800 flagship.
Price
$497
Model
Digital Course
Build Effort
Medium
Conversion Impact
High
Done-for-you templates: guest welcome guides, house rules, cleaning checklists, vendor contacts, pricing calendars, and listing copy frameworks. Instantly useful, zero ongoing support needed.
Price
$97
Model
Digital Download
Build Effort
Very Low
Brand Impact
Brand Builder
Convert & retain. Core products to drive revenue & deepen relationships.
Private community on Skool or Circle. Monthly live Q&A with Shawn Moore and guest experts, deal-sharing forum, vendor directory, exclusive market data. Converts past students into recurring revenue.
Price
$97/mo or $997/yr
Model
Recurring
Ongoing Effort
Low
LTV Impact
Highest
Done-for-you dynamic pricing and listing optimization. Nightly rate adjustments, minimum stay rules, OTA listing health. Leverages PriceLabs / Beyond Pricing with a Vodyssey-branded strategy layer.
Price
$299/mo per property
Model
Managed Service
Ops Effort
Medium
Revenue Type
Sticky MRR
Partner with a white-label PMS (Hostfully, OwnerRez) to offer a branded property management system with channel sync, automated messaging, and task management. Ecosystem lock-in.
Price
$79/mo per property
Model
White-Label SaaS
Build Effort
Low
Strategic Value
Ecosystem Lock-In
Maximize value. High-touch, done-for-you services for serious investors.
Virtual and in-person STR interior design packages. Full furniture and décor plan optimized for guest appeal. Includes sourcing lists, room-by-room layouts, and photo shoot coordination. Addresses the #1 listing quality gap.
Price
$2,500 avg
Ops Effort
Medium
Audit an existing Airbnb/Vrbo listing and deliver rewritten title, description, photo-ordering strategy, plus an SEO-optimized direct booking page. Fast ROI for underperforming operators.
Price
$750
Ops Effort
Low
Curated nationwide network of STR-specialized real estate agents. Vodyssey refers students to vetted agents and earns 25% referral fee on every closed transaction. No inventory risk, pure referral revenue.
Commission
25% of agent fee
Build Effort
Very Low
Partnership & affiliate revenue with zero build cost.
Formalize affiliate relationships with Proper Insurance and Steadily. Every student who buys a property needs commercial-grade STR insurance — near-100% conversion on a captive audience.
Commission
$100 avg
Build Effort
Zero
Partner with CPA firms specializing in the STR tax loophole, cost segregation, and bonus depreciation. Vodyssey students are high-income earners actively seeking to reduce their tax burden — perfect fit.
Commission
$300–$500 per referral
Build Effort
Zero
Partner with DSCR lenders who specialize in STR financing. STR properties often don't qualify for conventional loans — making DSCR lenders essential. One of the highest-commission affiliate categories in real estate.
Commission
$1,000 avg per close
Build Effort
Zero
Combined monthly revenue potential at conservative adoption rates. Figures are illustrative benchmarks based on comparable program data.
| Product / Service | Price | Model | Est. Monthly | Timeline | Effort |
|---|---|---|---|---|---|
| Deal Analyzer (SaaS) | $29/mo or $197 | SaaS | $14,500 | 0–60 days | Medium |
| STR Accelerator Course | $497 | Course | $49,700 | 30–90 days | Medium |
| Operations Toolkit | $97 | Download | $19,400 | 0–14 days | Low |
| Inner Circle Mastermind | $97/mo | Recurring | $29,100 | 14–30 days | Low |
| Revenue Management (DFY) | $299/mo per property | Service | $29,900 | 60–120 days | Medium |
| Vodyssey OS (PMS) | $79/mo per property | SaaS | $15,800 | 60–90 days | Low |
| Design Studio | $2,500 avg | Service | $50,000 | 60–120 days | High |
| Listing Overhaul | $750 | DFY | $30,000 | 14–30 days | Low |
| STR Agent Network | 25% referral fee | Referral | $18,750 | 30–60 days | Low |
| Insurance Affiliate | $100 avg commission | Affiliate | $10,000 | 0–7 days | Zero |
| Tax & CPA Partner | $300–$500 per referral | Affiliate | $12,000 | 0–14 days | Zero |
| DSCR Lending Affiliate | $1,000 avg per close | Affiliate | $15,000 | 0–14 days | Zero |
| TOTAL (all offerings, conservative) | ~$294,150/mo | 0–6 months | Mixed | ||
Phased launch plan — prioritizes zero-build revenue first, then builds toward owned products over six months.
How market share was determined — a transparent explanation of data sources and scoring.
The STR coaching industry is fragmented and private. No audited enrollment figures, revenue reports, or third-party studies are publicly available. All estimates are proxy-based, not reported.
Estimated using YouTube subscribers, social following, verified student counts, and podcast milestones. Each signal weighted and normalized to 0–100.
Tier 1 (publicly verifiable), Tier 2 (demonstrated but not audited), Tier 3 (self-reported — discounted in scoring). From rakidzich.com's 2026 coach comparison.
Derived from ~2,000 verified students, Shawn Moore's 20+ years of brand presence, limited social following, and no significant YouTube or podcast presence. Reflects current reach, not historical peak.